Wikinomics

Don Tapscott

RRP: £16.99

Publisher: ATLANTIC BOOKS

Publication Date : 12/07/2007

Hardback

In stock, usually despatched within 24 hours.

Guardian Bookshop Notes:

Outlines a revolutionary new business and social model, as to how small business achieves success in the emerging networked economy. Essential reading for small business managers.

Publisher's description:

Interconnected through blogs, wikis, chat rooms, and personal broadcasting, the Web is being reinvented to provide the global platform for collaboration in history. This work offers an investigation into how small businesses can achieve success by using an ecosystem of partners to co-create and peer-produce value in the networked economy.

ISBN: 9781843546368