RRP: £20.00
Publisher: ALLEN LANE
Publication Date : 30/08/2007
Hardback
In stock, usually despatched within 24 hours.
Guardian Bookshop Notes:
The inside stories on brands such as Chanel, Hermes, Burberry and Prada, offering fascinating insight into the luxury industry and what designer brands are really worth. A Devil Wears Prada".
Publisher's description:
What is the new definition of luxury when the advertising for the luxury lifestyle is targeted mainly towards the middle-class masses? What are we paying for when quality is no longer quality? How did luxury lose its luster? This book describes the real world behind the glossy spreads in magazines and fantastic dresses on the red carpet.
ISBN: 9780713998238