Fame Formula

Mark Borkowski

RRP: £16.99

Publisher: SIDGWICK & JACKSON

Publication Date : 01/08/2008

Hardback

In stock, usually despatched within 24 hours.

Guardian Bookshop Notes:

Subtitled, "How Hollywood's Fixers, Fakers & Star Makers Shaped The Publicity Industry". An insightful and funny history of PR by one of its best known practitioners.

Publisher's description:

Shows how, in the hands of notorious Hollywood fixers Eddie Mannix and Howard Strickling, publicity agents Russell Birdwell, Warren Cowan, Henry Rogers and more, the publicity industry became a corporate behometh.

ISBN: 9780283070396